WHITE LIES

About White Lies:
Rain or shine, White lies is a friendly ice cream parlor that caters to the fun and quirky. Look no more; this is definitely the place you want to be for the best fries and ice cream. We aim to create a novelty from average food and to serve bizarre in a conventional way. We have a childhood recipe that evokes fond memories to many, and here in White lies we pledge to impart a gastronomic encounter to leave you yearning for more. 
If you have not tried telling a White lie, it is time you do so with us,
because it is not what you think it is, or is it? 

Vision & Mission: 
White Lies seeks to gain attention from the food and beverage industry to recognize weird eating habits of some people and revolutionizing the attitude. We look to extend White Lies comprehensively by creating a novelty in eating experience. We aim to create a sub culture of quirky ideas and gather more like-minded people to share their weird eating habits.


Final Presentation Display:











Apron/badges on Model:


















The Interior Display:

 PERPECTIVE

Suggesting the ratio of space one has at their table and at the counter, one would spacious and relaxed.



SHOP FRONT (FROM OUTSIDE)

With a prominent logo embedded onto the frosted glass, one would be able to tell that it is a franchise of White Lies from afar. Moreover,
the elevated structure of the shop creates a space which further
distincts the shop.


 
COUNTER VIEW

The counter eases one’s view of the menu at a 30 degree angle towards the eye. Customers waiting in line, would also be able to look at the menu placed above the service area. It is made with frosted glass to reduce oil stains and stench from the frying of the fries.


Menus:
Flyer:

Uniform Badge:



Product Packaging:
Product Packaging Template: 
Dine In [Small]

Dine In [Medium]

Dine In [Large]

Dine Out [Small]

Teaser Poster:









Seasonal Poster:





















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